Charitable Donations: Give or Take?
Your charity dollars are an investment in your community, the
nation and the world. It’s wise to use just as much caution when
making your charitable giving decisions as you do when making other
decisions affecting your overall financial picture.
Paid Fund-Raisers
Some charities find it efficient to pay professional fund-raisers
— to handle large scale mailings, telephone drives and other
solicitations — rather than use their own staff or volunteers.
Professional fund-raisers are in business to make money and are
entitled to keep a portion of the money they collect. If you’re
solicited for a donation, you may want to ask if the caller is a
paid fund-raiser and what percentage of your donation the
fund-raiser will keep. If you’re not comfortable with the amount,
you may want to donate to a different organization, or send your
donation directly to the charity so that they benefit from the full
amount of your check.
Reducing Telephone and Direct Mail Solicitations
If you feel overwhelmed with direct mail requests for donations,
you can help to reduce the number of those solicitations. Typically,
when you donate to a charity, your name is placed on the charity’s
mailing list. The charity uses this list to re-contact you and often
rents it or exchanges it with other organizations. You can stop the
sharing of your information by including a note with your donation
asking the charity not rent, sell or exchange your personal
information and donation history. You also can ask a nonprofit
organization to limit its donation requests to once or twice a year.
If the organization fails to honor your requests, you may wish to
find a different charity to support.
The Federal Trade Commission’s (FTC) Telemarketing Sales Rule
applies to telemarketers who make calls across state lines on behalf
of charitable organizations. The Rule restricts calling times to the
hours between 8 a.m. and 9 p.m. The Rule also requires telemarketers
to promptly identify the charitable organization they represent and
disclose that the purpose of the call is to ask for a contribution.
Telemarketers may not mislead or lie to obtain a contribution. A
consumer who does not want additional telephone calls from a paid
fund-raiser can ask to be placed on the fund-raiser’s “do not call”
list. If the fund-raiser calls again, they may be subject to a fine
of up to $11,000.
The federal government created the National Do Not Call Registry
— the free, easy way to reduce the telemarketing calls you get at
home. To register, or to get information, visit
www.donotcall.gov, or call
1-888-382-1222 from the phone you want to register. You will receive
fewer telemarketing calls within three months of registering your
number. The FTC will not drop any telephone numbers from the
National Do Not Call Registry based on a five-year expiration period
pending final Congressional or agency action on whether to make
registration permanent. Read more about it at
www.ftc.gov/opa/2007/10/dnctestimony.shtm.
Many states have their own regulations regarding charitable
solicitations. Some require paid fund-raisers to identify themselves
as such and to name the charity for which they are soliciting, even
if the call is in-state. To learn about the law in your state, check
out links to state charity regulators at the National Association of
State Charity Officials Web site –
www.nasconet.org. Legitimate direct mail solicitations often
list the contact information for regulators in the states they
solicit.
The Direct Marketing Association’s (DMA) Mail Preference Service
lets you opt out of receiving unsolicited commercial mail from many
national companies for three years. When you register with this
service (for a $1 fee), your name will be put on a “delete” file and
made available to direct-mail marketers. However, your registration
will not stop mailings from organizations that do not use the DMA’s
Mail Preference Service. To register with DMA’s Mail Preference
Service, go to www.dmachoice.org.
Charity Checklist
Consider the following precautions to ensure that your donation
dollars benefit the people and organizations you want to help.
They’re good practices whether you’re contacted by an organization’s
employees, volunteers or professional fund-raisers, soliciting
donations by phone, mail or in person.
- Be wary of appeals that tug at your heart strings,
especially pleas involving patriotism and current events.
Although the Department of Defense does not endorse any specific
war related charity, you can visit their Web site at
www.army.mil/operations/oif/FAQ.html to find out about
military relief societies that provide assistance to U.S.
Servicemembers and their families.
- Ask for written information about the charity, including
name, address and telephone number. A legitimate charity or
fund-raiser will give you information about the charity’s
mission, how your donation will be used and proof that your
contribution is tax deductible.
- Check out the charity’s financial information. For many
organizations, this information can be found online at
www.guidestar.org or at
GuideStar, 4801 Courthouse Street, Suite 220, Williamsburg, VA
23188; 757-229-4631.
- Ask for identification. The Telemarketing Sales Rule
requires for-profit fund-raisers to disclose the name of the
charity requesting the donation. Many states require paid
fund-raisers to identify themselves as such and to name the
charity for which they’re soliciting. If the solicitor refuses
to tell you, hang up and report it to law enforcement officials.
- Call the charity. Find out if the organization is aware of
the solicitation and has authorized the use of its name. If not,
you may be dealing with a scam artist.
- Check with local recipients. If giving to local
organizations is important to you, make sure they will benefit
from your generosity. If a charity tells you that your dollars
will support a local organization, such as a fire department,
police department or hospital, call the organization to verify
the claim.
- Watch out for similar sounding names. Some phony charities
use names that closely resemble those of respected, legitimate
organizations. If you notice a small difference from the name of
the charity you intend to deal with, call the organization you
know to check it out.
- Know the difference between “tax exempt” and “tax
deductible.” Tax exempt means the organization doesn’t have to
pay taxes. Tax deductible means you can deduct your contribution
on your federal income tax return. Even if an organization is
tax exempt, your contribution may not be tax deductible. If a
tax deduction is important to you, ask for a receipt showing the
amount of your contribution and stating that it is tax
deductible.
Beware of organizations that use meaningless terms to suggest
they are tax exempt charities. For example, the fact that an
organization has a “tax I.D. number” doesn’t mean it is a charity;
every nonprofit and for-profit organization must have a tax I.D.
number. And an invoice that tells you to “keep this receipt for your
records” doesn’t mean that your donation is tax deductible or that
the organization is tax exempt.
- Be skeptical if someone thanks you for a pledge you
don’t remember making. If you have any doubts about whether
you’ve made a pledge or previously contributed, check your
records. Be on the alert for invoices claiming you’ve made a
pledge. Some unscrupulous solicitors use this approach to get
your money.
- Ask how your donation will be distributed. How much
will go to the program you want to support (as opposed to other
programs of the nonprofit), and how much will cover the
charity’s administrative and telemarketing costs?
- Refuse high pressure appeals. Legitimate
fund-raisers won’t push you to give on the spot.
- Be wary of charities offering to send a courier or
overnight delivery service to collect your donation immediately.
- Consider the costs. When buying merchandise or
tickets for special events, or when receiving “free” goods in
exchange for giving, remember that these items cost money and
generally are paid for out of your contribution. Although this
can be an effective fund-raising tool, less money may be
available for the charity.
- Be wary of guaranteed sweepstakes winnings in exchange
for a contribution. According to law, you never have to
donate anything to be eligible to win.
- Avoid cash gifts. Cash can be lost or stolen. For
security and tax record purposes, it’s best to pay by check.
Charity Check-Up
Many charities use your donations wisely. Others may spend much
of your contribution on administrative expenses or more fund-raising
efforts. Some may misrepresent their fund-raising intentions or
solicit for phony causes.
Before you open your checkbook, check out the charity you’re
considering with these organizations:
BBB Wise Giving Alliance
4200 Wilson Boulevard, Suite 800
Arlington, VA 22203
(703) 276-0100
www.give.org
American Institute of Philanthropy
3450 Lake Shore Dr., Suite 2802 E
Chicago, IL 60657
(773) 529-2300
www.charitywatch.org
GuideStar
4801 Courthouse Street, Suite 220
Williamsburg, VA 23188
(757) 229-4631.
www.guidestar.org
Your Local Charity Registration Office
Most states require charities to be registered or licensed by the
state. Check with your state Attorney General’s office or Secretary
of State. You can find a list of state charity regulators at the
National Association of State Charity Officials Web site —
www.nasconet.org.
Many smaller, newer or local charities may not be rated by the
organizations listed here. Some fraternal organizations, such as
police and fire groups may not be rated at all. If the charity
seeking your donation is not listed or rated, follow the precautions
listed under Charity Checklist to help you determine whether an
organization deserves your donation dollars.
Where to Complain
If you believe an organization may not be operating for
charitable purposes, is making misleading solicitations or is
ignoring requests to be placed on a “do not call” list, contact your
state Attorney General, your local consumer protection office or the
Federal Trade Commission.
The FTC works for the consumer to prevent fraudulent, deceptive,
and unfair business practices in the marketplace and to provide
information to help consumers spot, stop, and avoid them. To file a
complaint or to get
free information on
consumer issues, visit ftc.gov
or call toll-free, 1-877-FTC-HELP (1-877-382-4357); TTY:
1-866-653-4261. The FTC enters Internet, telemarketing, identity
theft, and other fraud-related complaints into
Consumer
Sentinel, a secure online database available to hundreds of
civil and criminal law enforcement agencies in the U.S. and abroad.
http://www.ftc.gov/bcp/edu/pubs/consumer/telemarketing/tel01.shtm